What you can build with YAHO.
Each solution combines YAHO’s scene understanding and verdicts for a specific job. YAHO provides the data; your systems and teams make the decisions.
Which side are you on?
Each solution is recommended for sellers, buyers, or both.
| Solution | Sell sidePublishers · FAST channels · platforms · SSPs · SSAI | Buy sideBrands · agencies |
|---|---|---|
| Creative Moderation | Check ads before they air on your platform | Check your own creatives before launch |
| Contextual Advertising | Find moments in your inventory for a brand’s campaign | Find moments that fit your brand |
| Brand Safety | Show the reason behind every scene you sell | Keep your ads away from risky scenes |
| Ad Break Detection | Prepare cue points for VOD and FAST | – |
Best for Also useful– Not applicable
Check every ad creative before it airs.
YAHO analyzes each creative scene by scene, including its products, mood and message, and returns moderation verdicts with reasons against your policy. Your team approves, fixes or rejects it in your own workflow.
- Allow
00:13 - Mattress - Review(Violence)
00:15 ~ 00:23 - Game trailerReason: close-up of a weapon being fired in a crowd - Allow
00:28 - Running shoes
- Uses YAHOScene Analysis · Pyler taxonomy · Policy · Verdicts
- You doApprove, fix or reject creatives before they air
Find the moments that fit your brand.
YAHO groups scene signals into moments and shows the scenes behind them, with verdicts. You decide which moments to use and where your ads run.
Start from your brand and see the moments that fit.
Describe your brand or the scenes you want, and YAHO maps them to scene signals and groups the matching scenes into moments.
Brand
Stride · Running shoes
- energetic
- outdoor
- morning
- sport
Moments
Morning · Outdoor · Running
6h 12m totalScenes : 1,240Verdict : Allow
Trail · Finish line · Celebration
1h 55m totalScenes : 410Verdict : Allow
Night · Road · Collision
Left out of every momentScenes : 38Verdict : Block
Example combination. You decide which moments to run on.
Plan the campaign
Check which moments your brand can appear in before you build the campaign.
Find moments in plain words
Write it the way you’d say it, like ‘running through the city in the morning’, and see the matching moments.
Send to your ad platform
Save the moments you picked and pass them to your ad platform through the API.
- Uses YAHOScene Analysis · Scene signals · Verdicts
- You doChoose the moments to run on, in your own ad platform
Keep ads away from risky scenes.
Every scene gets a verdict with the category and reason from the Pyler taxonomy. Block ads next to scenes that break your brand rules, and show buyers the reason behind every scene you sell.
- Block00:04 ~ 00:31 - Collision at night
- Allow00:41 ~ 01:05 - Storm rolls in
- Review01:05 ~ 01:30 - Vessel in distress
- Uses YAHOPyler taxonomy · Policy · Verdicts
- You doBlock or allow placements by your own rules
Find natural points to insert ads.
YAHO finds scene boundaries where an ad break won’t cut off dialogue or action, and gives the reason for each. It works best on VOD and FAST, where breaks can be prepared before airing. Your SSAI or playout sets the final cue points.
- Suitable00:21:14 - After the celebration, before the replay
- Suitable00:47:30 - End of the first half
- Not suitable00:31:55 - Mid-play, commentary running
- Uses YAHOScene Detection · Scene Analysis
- You doSet the final cue points in your SSAI or playout